Promoter Motor – The First Fully Automated Platform for Free Advertising from Google for your 501(c)(3).
The critical component of your organization’s fight to criminal activity is to bring in actionable intelligence by way of “Tips” through your tip-line. Your organizations financial safety is bolstered by driving these tips to your website. Our expertly tuned advertising system will position your organization’s presence to the top of search engine results therefore driving more “clicks” to your website, tip-line information, newsletter subscriptions, donations, volunteers, and so much more.
Specifically for generating actionable tips, social and traditional media do not reach as many people as they use to. Your in-house staff is already stretched thin, interns don’t have the expertise, and outsourcing to non-specialists in Google Ads for Nonprofits is not cost effective.
Our process for engaging people to be drawn to your tip-line is custom tailored to your organization’s mission and needs. First, we’ll meet with you to establish your goals, set persona categories, and target audience’s through demographic, and geographic parameters. Second, we take care of the hundreds of steps of application and tech set-up for you for a “Google Ad Grant”. Third, we write the ads for you, and tune the ad campaigns over time. Finally, you will receive continuous ad management, monthly progress reports to show results, and customer service at anytime to discuss adjustments for your goals.
Geographically and Demographically targeted ads will drive relevant tips, donors, volunteers, constituents and event attendees to pages on your website. Our ads increase the number of new tips while saving you money by not having to pay for each interaction or tips submitted on your web pages.
“In one pilot study, by way of our advertisements, 70 State and Local Investigations and 7 Federal Investigations were launched from tips received.” ~ Benjamin Ashpole, CEO of Bashpole Software, Inc.