Tag Archives: Google

Timing Can Be More Effective Than Targeting: Google’s Underappreciated Advantage

Many of us have that date marked on our calendar- that gala, 5k, or golfing event that drives crucial fundraising dollars every year. We know what it’s like to start stressing about everything that planning a huge annual event entails from the vendors involved to the food served. Fundraising events are difficult to pull off, […]

Common Questions About The Eligible Learning Stage

What is Google’s “eligible learning” phase, and how is it impacting your Google Ads account performance? It is not unusual to put hours into your Google Ads account, and still fail to meet your desired number of clicks and impressions. Google Ads is a well-balanced machine, and many aspects of it could be attributing to […]