So your nonprofit might be a good candidate for a Google Ad Grant… is it easy to get and use?
First, there’s a 75-step application process, and unfortunately, the application process is only the first piece of the Google Ad Grant puzzle. After you’re approved, you’re faced with the challenge of making sure your account is “compliant” based on the ever-changing Ad Grant rules and conditions. On top of that, you’re piecing together campaigns, ad groups, ads, and keywords in order to increase your chances of actually being seen by your target demographic, or anyone at all, for that matter.
The Ad Grants system is an incredible opportunity, when properly managed. However, after numerous trial and error efforts, many non-profits hang their head and ask, “Is all this even worth it?”
We know these challenges first-hand. After years of working inside of Google Ads, previously called Google AdWords, and experiencing all of the perks and frustrations involved, it was decided that there must be an easier way to manage this. Promoter Motor was the answer.
We’re a firm believer that humans should never have to manually perform tasks that machines are more than qualified to handle. This user-friendly software provides a space to organize and generate all necessary aspects of a maximized Ads account, all while ensuring every campaign, keyword, and ad remain completely compliant to Google’s specific standards.
Promoter Motor is programmed to save time and increase creative thought by generating new ad templates and website suggestions monthly, in order to help accounts remain relevant in Google searches. It is designed to auto-adjust in order to provide the best possible performance.
So you believe your nonprofit might be a good candidate for Google Ad Grants? Don’t just jump blindly into the tedious process ahead; allow a intricately-developed software to perform the tasks for you, providing you the best marketing results for your Ad Grant budget, but saving you the headaches.